Tuesday 13th May Business Briefing Carousel posts in canva
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🎬 Social Media Content Ideas for Fitness Professionals
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Clapping Reel Trend
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Celebrate clients who made it to class or avoided distractions (e.g., sunbathing).
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Use a question box for engagement (e.g., “Have you booked a class?”).
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Green Screen Walkthrough
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Use screen recordings of your membership area for “bottom-of-funnel” sales reels.
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Overlay yourself explaining features or benefits.
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Remix Reels
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React or respond to reels by influencers (e.g., Andrew Huberman, Mel Robbins).
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Great for exposure and tapping into broader audiences.
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🎥 Reel Examples from the Community
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Rachel: Added a question box to a clapping reel—boosted engagement.
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Helen: Compiled clips of her online studio experience into a slick reel.
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Others: Used acting and humor in face-to-face client content to boost relatability.
📲 Carousel Posts in Canva
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Use simple templates with personal photos and brief educational messages.
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Examples:
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“How to Start a Pilates Career”
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Weekly class breakdowns.
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“Are you looking for a PT?” campaigns.
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Customize with brand colors and recurring templates.
✉️ Newsletters & List Building
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Actively promote a newsletter sign-up via reels or posts.
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Offer value: fitness tips, health condition spotlights, recipes, etc.
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Examples of newsletters:
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Fitness Pilates Newsletter
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Women’s Wellness Newsletter
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Local class updates
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Use automation (like MailerLite) to deliver updated content to new sign-ups.
📈 Strategy Reminders
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Repurpose content:
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Reels → YouTube Shorts → Blog post.
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Use AI or Canva to help with captions, copy, and carousels.
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Prioritize building a content ecosystem that lives on multiple platforms.
✅ Action Steps from Today
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Try the clapping reel with a question box.
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Create a carousel post on Canva describing your services.
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Upload your reels to YouTube and embed them in your blog.
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Start or reboot your newsletter and build your email list.