Monday 15th September Briefing Geo tags and reels tips

Content creation day recap – Participants collaborated on video filming, using partners as videographers for dynamic shots, followed by a social lunch. Next event planned for 28th November with a Christmas theme.

Venue and logistics – Held at Hilton resort, with tips on booking affordable stays via third-party platforms. Attendees created captions, intros, B-roll, and began posting content during the event.

Studio updates – Speaker is upgrading a home garage studio with new lighting, wooden slat panels for the background, and vinyl flooring to improve filming quality and professional appearance.

Weekly planning – Encourages attendees to set marketing priorities such as updating websites, writing blogs, and maintaining Google Business profiles. Stresses importance of blogging for SEO with class-specific details.

Email newsletters – Highlights effectiveness of Sunday/Monday newsletters for client engagement, follow-ups, reviews, and testimonials. Suggests integrating trust platforms like Google Reviews and Trustpilot.

Admin improvements – MemberPress reminder feature introduced to reduce issues with expiring memberships and failed payments, automating notifications to clients.

Social media strategy – Focus on creating sharable content such as memes, motivational quotes, and carousels. Carousels should tell a story (e.g., behind-the-scenes of content day) and include a sharable quote slide for broader reach.

Engagement tactics – Timetable graphics with calls to action, personal check-ins, behind-the-scenes B-roll, and short vlogs in stories recommended for relatability and consistency.

Geo-tagging – Reinforces tagging posts with local areas to improve visibility of in-person classes.

Trending reel tip – Suggests using “Rocky Mountain Way” audio with unapologetic “things I love” lists to create fun, relatable content. Video can be simple B-roll while text overlays list personal quirks.

Community and events – Announces reformer team-teaching sessions and mentions upcoming fitness summit, stressing opportunities for connection and professional growth.

28th November – Date set for the Christmas content creation event.

17 minutes – Approximate length of the original band protocol shared earlier in the week.

2-hour mastermind + 4-hour main session – Structure planned for future content creation days.

23 minutes – Duration of this motivational briefing.